30 minutes prior to opening

 For the third year in a row, TPN produced Xbox’s presence at the craziness that is Comic Con.  This year, in addition to the booth, TPN helped with four offsite parties, on three different days, at three separate hotels.  You haven’t lived until you’ve crossed train tracks carrying 75lbs of posters in a mob of 5,000 people.

For four and a half days the Xbox booth remained jammed with eager gamers waiting to play Halo: Reach, Gears of War 3, and Fable 3 for the first time.  The lines for these games averaged about an hour, but that did not deter these hard core fans.  Each day featured a signing by developers and writers, and excited attendees got everything from games and posters to $500 replica guns signed.

30 minutes after opening

If you haven’t been to Comic Con, it’s every bit as crazy as the news makes it sound.  One of every three people is dressed in costume, there are 140,000 people in attendance, and everyone is there for specific reason.  It could be playing the newest Xbox games, or having your favorite comic writer sign your book.  They all carry sacks larger than pillow cases to grab asll the free swag given out, then come back the next day and do it again. 

Our offsite parties were a huge hit as well.  At one, we invited the public to try out Xbox’s new Kinect, and a sampling of its games.  This lounge was open all four days and very well attended for being elsewhere in San Diego.  There were also three exclusive, invite-only parties centered around Kinect, where the likes of the cast of Glee and Michael Cera sampled Xbox’s yet to be released device, as well.  In all cases Kinect was a smashing hit.  People were wary at first to try, but once they started we could not get them to stop. 

We’ll be back next year, hopefully with a bigger booth and even more parties.  I am already resting up for it. 

View from inside the booth looking out

Technogym wins London 2012 Olympics!

Technogym Management Team

Congrats to Technogym! They have been awarded Exclusive Supplier of all athletic preparation centers at the London 2012 Olympics, and this marks their involvement in five Olympics. Expecting to supply over 750 pieces of equipment, Technogym was chosen “due to the absolute need to guarantee the athletes the very best technologies”, according to Lord Coe, chairman of Locog (London Organising Committee).

TPN is proud to support Technogym and their achievement. To read the full release, see below.

London 2012 Olympics choose Technogym

The company has been appointed Exclusive Supplier for the first Wellness Olympics in history

Technogym has been appointed Exclusive Supplier for all athletic preparation centres for the upcoming Olympic Games.

For Technogym, internationally recognised as setting the standard in the sector of technologies for athletic preparation, rehabilitation and wellness, it is our fifth Olympic experience after Sydney 2000, Athens 2004, Turin 2006 and Beijing 2008. In London Technogym will provide the equipment for the main gymnasium in the Olympic Village, open to all athletes taking part, and the specific preparation centres for the 28 disciplines located in the respective structures. We expect to supply more than 750 pieces of equipment, the details of which will be defined during the coming 24 months remaining before the event.

Nerio Alessandri, president of Technogym said: “This important achievement represents a victory for the whole Technogym team. We are very proud to have been chosen for the 5th time as the official supplier of the Olympic Games and Paralympic Games”, adding “the London 2012 Olympics will be a unique chance to promote wellness as a social opportunity and to get increasing numbers of people interested in regular exercise”. According to Lord Coe, chairman of Locog (London Organising Committee), Technogym was selected “due to the absolute need to guarantee the athletes the very best technologies”.

Technogym’s two decades of commitment to the spread of wellness as a social opportunity had a fundamental role, beyond the innovative technologies that the company will provide for the athletes, in achieving this major result. In London the Olympics for the first time will represent a long-term investment in a healthier country; alongside with the Games the City of London and the British Government will run a comprehensive program to attract the population to regular physical activity.

In a scenario in which cardiovascular illnesses – mostly due to sedentary lifestyles and poor lifestyle choices – are the leading cause of death and in which the number of people overweight worldwide has exceeded the number of those suffering from malnutrition, big sporting events, thanks to their capacity for bringing people together, have the important mission of spreading a healthy sports culture amongst the population, and above all amongst young people. The advantages are obvious. For the Government it could mean a reduction in healthcare spending, companies will benefit from being able to count on workers who are healthier, more efficient and motivated, and people in general will be able to live better.

 For more information contact:

Enrico Manaresi – International Pr & Media Relations Manager

Tel.: +39.0547.56047 – Fax: +39.0547.650550 E-mail: emanaresi {at} technogym(.)com – Website: www.technogym.com

First Flight Wins PRSA Anvil Award

Woop – woop! We won! Last night, in the city that never sleeps, John Vadino shared the glory with Boeing’s BCA Communications team, in accepting the PRSA Silver Anvil award for the 787 First Flight, events category.

TPN was a key producer in the planning of this award-winning event. Most noteably was our delivery of the First Flight webcast – which is available on-demand here: http://787firstflight.newairplane.com/ffindex.html


“There was literally a team of hundreds of volunteers who created a memorable event worthy of the 787 Dreamliner. It was an honor to have led the team that planned and delivered this event. Those who attended first flight in person or watched it on the web will never forget the rush of emotion when that airplane left the ground and became airborne. It was a great moment for Boeing, for our customer, our partners and employees – for our entire industry.” ~ Yvonne Leach of 787 Program Communications

First Flight Facts: More than 1 million viewers watched the live webcast of take off and landing. Tens of thousands of people attended the takeoff in person. This was the first BCA first flight that included a hosted webcast. Planning for the event started more than a year in advance.

Silver Anvil Facts: The Silver Anvil Awards are presented annually to organizations that have successfully addressed contemporary issues with exemplary professional skill, creativity and resourcefulness. Entries are evaluated for their strategic nature of public relations programs using four key components — research, planning, execution and evaluation. This year, 126 finalists were selected from a record 893 entries. The Silver Anvils and Silver Anvil Awards of Excellence are presented, as well as the Best of Silver Anvil and Public Relations Professional of the Year.

PRSA Link for More Information: http://www.prsa.org/Awards/?utm_source=prsa_website&utm_medium=top_nav&utm_campaign=intelligence_awards

its bike to work day, thanks to F5

F5 Headquarters

The rain held off and the thunder ceased for Bike to Work Day 2010! TPN is proud to support it’s client F5 as the primary sponsor for this year’s Bike to Work Day. The day kicked off this morning at 7:30 with a bike rally at City Hall, and bikers were also welcomed at 44 commute stations around the city between 6 and 9 am to get free bike checkups and gather free giveaways.

The event ends today with a street party at 4pm in downtown Ballard. Come join your fellow bikers and celebrate Seattle’s reputation as #4 on Forbes’ and Bicycling Magazine’s lists of Best Bicycling Cities. And thanks to F5 for supporting this important day! See the press release below.

http://www.f5.com/news-press-events/press/2010/20100510.html

behind the scenes at CAN

It was so fun on Saturday to see the DWC team in action. Here are some pics of the crew behind the scenes at the Compassionate Seattle: It’s Up To Us event. These photos are from just before launch, about 30 minutes to show. …continue reading "behind the scenes at CAN" ›

the ash has cleared! Karen will be joining us

We were getting worried, we admit it. But the ash has cleared and the planes are flying again. Karen Armstrong will be giving her keynote in person afterall at the Compassionate Seattle: Its Up To Us event this Saturday April 24th.

Watch the webcast, powered by TPN, here http://compassionateseattle.dynamicwebcasting.net/

Get more details about the event here http://my.compassionateactionnetwork.com/events/compassionate-seattle-its-up

Learn more about Karen here http://blogs.ssrc.org/tif/2010/01/27/making-compassion-cool/

Buy your tickets to the event here http://www.brownpapertickets.com/event/104534

TPN/DWC TO PROVIDE WEBCAST FOR COMPASSIONATE SEATTLE EVENT

FOR IMMEDIATE RELEASETPN-DWC

TPN/DWC TO PROVIDE WEBCAST FOR COMPASSIONATE SEATTLE EVENT
View Webcast: http://compassionateseattle.dynamicwebcasting.net

Seattle, WA, USA, April 20, 2010 – The Production Network (TPN) is pleased to announce its Dynamic Webcasting™ (DWC) sponsorship affiliation with Compassionate Action Network (CAN) and Compassionate Seattle: It’s Up To Us event that celebrates Seattle as the world’s first city to affirm the Charter for Compassion.

A one of a kind event deserves a one-of-a-kind web-interface. DWC technologists (propelled by the willingness of a savvy and progressive team at CAN) have devised a truly engaging webcast unlike any experienced before. …continue reading "TPN/DWC TO PROVIDE WEBCAST FOR COMPASSIONATE SEATTLE EVENT" ›

its up to you seattle! join the compassion discussion now

TPN is proud to be part of such a great event in partnership with Compassionate Action Network. The Compassionate Seattle: It’s Up To Us event is on April 24th at the Center for Spiritual Living. We’ll be webcasting the day’s program, including a keynote by Karen Armstrong, the 2008 TED prize winner.

Here is a link to the organizing website:

http://my.compassionateactionnetwork.com/

And here is a link to the Charter for Compassion website, to join the conversation and add your name to the Charter:

http://charterforcompassion.org/