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30 minutes prior to opening

For the third year in a row, TPN produced Xbox’s presence at the craziness that is Comic Con.  This year, in addition to the booth, TPN helped with four offsite parties, on three different days, at three separate hotels.  You haven’t lived until you’ve crossed train tracks carrying 75lbs of posters in a mob of 5,000 people.

For four and a half days the Xbox booth remained jammed with eager gamers waiting to play Halo: Reach, Gears of War 3, and Fable 3 for the first time.  The lines for these games averaged about an hour, but that did not deter these hard core fans.  Each day featured a signing by developers and writers, and excited attendees got everything from games and posters to $500 replica guns signed.

30 minutes after opening

If you haven’t been to Comic Con, it’s every bit as crazy as the news makes it sound.  One of every three people is dressed in costume, there are 140,000 people in attendance, and everyone is there for specific reason.  It could be playing the newest Xbox games, or having your favorite comic writer sign your book.  They all carry sacks larger than pillow cases to grab asll the free swag given out, then come back the next day and do it again.

Our offsite parties were a huge hit as well.  At one, we invited the public to try out Xbox’s new Kinect, and a sampling of its games.  This lounge was open all four days and very well attended for being elsewhere in San Diego.  There were also three exclusive, invite-only parties centered around Kinect, where the likes of the cast of Glee and Michael Cera sampled Xbox’s yet to be released device, as well.  In all cases Kinect was a smashing hit.  People were wary at first to try, but once they started we could not get them to stop.

We’ll be back next year, hopefully with a bigger booth and even more parties.  I am already resting up for it.

View from inside the booth looking out

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