Live & Broadcast Show
Strategy / Production / Creative
Impinj Connect 2020, a four-hour forum, was presented in three different regions: Asia Pacific; Middle East, Asia, and Africa; and North and South America. The bulk of the content was the same, but some content was localized to each region; the presentation was translated into different languages, and live/local Q+As were held.
We helped Impinj move their in-person event with 250 business partners to a virtual event. We worked with Impinj to develop a prototype for live/prerecorded content that worked best for them, using technology like Bizabo, a microsite, and Microsoft Teams. TPN produced, shot, edited and designed their full video program utilizing their new branding. Not only did we deliver a program, but we built a framework for how they should approach content moving forward, so that there is a template for the next forum that we produce.
