Microsoft Vista Launch 2007
Held at the Nokia Theater in New York, a venue normally used for rock shows, not corporate events, there were many production challenges. Our seasoned team found creative solutions to all of the challenges, including infrastructure, last-minute permitting and security requests. Working with Microsoft’s creative partners, we created a themed, immersive experience. The windows Vista brand was reinforced through a variety of mediums that provided an elegant canvas for creative content, including “projection ribbons,” screens that surrounded the audience, a giant LED backdrop, and Windows Vista branded “Pearls” suspended from the ceiling. TPN also supported three separate talent acts and managed the technology design, including the live feed to jumbo screens in Times Square, a critical component of the event.