The Shops at the Bravern – Sightings
From concept to delivery, TPN, working in sync with The Bravern marketing team, engineered a PR stunt to bring Bravern fashion to where people shop, eat and thrive.
Over three consecutive weekends, we hit the streets with six models donning upcoming trends.
Trailed by a photographer and videographer, models dropped in on some of Seattle’s busiest locations.
The models drew attention by pulling up in eye catching transportation including Carter Volkswagon’s new eco-friendly VW convertible Beetles and a pumpin’ Hummer limo.
These sexy brand ambassadors were also friendly and brand savvy, comfortable talking about the brands, the looks and the grand opening.
Thanks to a little Twitter magic social networks buzzed with pics, tweets and retweets. Seattle magazine posted videos and photos of the models on SEEN. Movin’ 92.5 polished off this victorious campaign with a microsite and radio campaign.
Special thanks to all our partners including Carter Volkswagen, Team Photogenic, Promotion Arts, Gruman & Nichols PR, Eastman Strategies and those amazing brands we love Tory Burch, Wolford and Anthropologie! THANK YOU!